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(Film Fashion Art)
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Concept
Cold Feet?
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A concept built around the universal idea of ‘cold feet.’
Using humor, outdoor culture, and real emotional stakes,
each execution reframes the product’s value through visual storytelling.
My Role
Copy, Strategy, and design
for all executions
Programs Used
Photoshop, Illustrator, and Dall-e/Chat gpt
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Concept Executions
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Sketched Executions
Take 1
Take 2